Telegram now allows personal accounts to convert into business accounts with new features

INTO TO 2024-03-07 51
Telegram founder Pavel Durov recently unveiled a new feature that allows personal accounts on the popular chat app to be transformed into business accounts. This update opens up a world of possibilities for small business owners, who can now showcase key information like their location and opening hours. But the benefits don't stop there; business accounts come with a range of additional features, including the ability to organize chats with color labels, set automatic greetings or away messages, and use shortcuts for quick replies.

And there's more to come. In the near future, Telegram plans to roll out even more business-friendly features, such as the integration of AI-powered chatbots for customer service. This move is seen as a direct challenge to WhatsApp Business, which made a splash last year with its array of business-focused tools.

But Telegram is not just relying on new features to bolster its business. The chat app has been steadily expanding its revenue streams through premium subscriptions, as well as the introduction of a self-custodial crypto wallet and the auction of premium usernames. And as if that weren't enough, Telegram is set to launch its own advertising platform this month, complete with a revenue-sharing program for channels.

With these developments, it's clear that Telegram is not content to simply be a messaging app; it's positioning itself as a comprehensive platform for both personal and business use. And with the innovative features and revenue opportunities on the horizon, it's likely that we'll be hearing a lot more about Telegram in the near future.

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